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Strategic Digital Systems

Strategic Digital Systems offers a full suite of digital marketing services tailored to people-first industries like senior living, hospitality, healthcare, sports, and tech. 
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Our goal is to create seamless, strategic systems that drive traffic, build trust, and convert leads into loyal customers.

SEO & Local Search Optimization

  • Keyword research tailored to your services and region

  • On-page SEO including schema markup, content optimization, and internal linking structure

  • Local listings management (Google Business Profile, Apple Maps, Bing, Yelp, etc.)

  • Citation building and local backlink strategy

  • Location page development for multi-site businesses

  • SEO audits and monthly progress tracking

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Website Design & Development

  • Custom website design tailored to your brand's personality and target audience

  • Mobile-first, ADA-compliant designs with accessible navigation and responsive layouts

  • Integration with CRM, marketing automation, and lead capture tools

  • On-site SEO implementation including metadata, headers, image tags, and internal linking

  • Blog integration and content management system (CMS) training for your team

  • Fast load times and hosting support for optimal performance

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Social Media Management

  • Monthly content calendars with platform-specific strategies (Facebook, Instagram, LinkedIn, TikTok)

  • Graphic design and video production (reels, stories, short-form content)

  • Branded templates and consistent visual identity across platforms

  • Engagement management (comment response, DMs, community building)

  • Analytics reporting and content performance optimization

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Paid Advertising

  • Ad campaign strategy development based on your goals and audience

  • Google Search, Display, YouTube, Meta (Facebook/Instagram), and LinkedIn ad management

  • Custom creative (copy, images, video) and A/B testing for performance

  • Funnel-based retargeting and lookalike audience segmentation

  • Conversion tracking and custom dashboards

  • Budget pacing and ROI reporting

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Image by Carlos Muza
Image by charlesdeluvio

Email Marketing & Automation

  • Email list segmentation and strategy for prospect nurturing and client retention

  • Campaign design, content writing, and visual templates

  • Marketing automation workflows for lead follow-up, abandoned inquiries, event RSVPs, and more

  • CRM and third-party platform integration (Mailchimp, HubSpot, ActiveCampaign, etc.)

  • Open rate, click-through rate, and conversion analytics

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Reputation & Listings Management

  • Monitoring and response strategy for Google, Yelp, Facebook, and industry-specific platforms 

  • Review request automation setup and templates

  • Listings consistency across over 50+ directories

  • Flagging and resolution for negative or false reviews

  • Monthly reputation trend reports

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